In a press note published earlier today, developer Garena announced that its online multiplayer shooter Free Fire has crossed 1 billion downloads on the Google Play Store. Free Fire had recently overtaken PUBG Mobile as the highest-grossing game on the Google Play store. It joins an elite group of games to have ever done so, consisting of Subway Surfers and Candy Crush.
Free Fire has collaborated with iconic brands throughout the years, McLaren, One Punch Man, and Attack on Titan to name a few. The game particular exploded in popularity in India after PUBGM was shut down. It has made sure to hold on to that popularity ever since, even with the recent launch of BGMI, Free Fire has relatively stayed the same in terms of reach and popularity
Celebration events and 4th anniversary of Garena Free Fire
In celebration of achieving the milestone, Garena will host a set of events starting in August, it will run alongside the 4th-anniversary event. Since its launch in 2017, the developer Garena has been dedicated to popularizing the game. It has also been committed to hosting and promoting esports events around the world with its premier event the 2021 Free Fire World Series in Singapore reaching 5.4M peak concurrent viewers.
Garena is also the regional distributor of games like League of Legends and COD: Mobile in Southeast Asia. They look forward to adding more content and features to Free Fire in an effort to draw in more players and keep the game engaging for everyone.